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- My Pets: 🐱 Senior HUG, ElectGuide, MyRockland, AllnursingNotes, Creative Homeless, NYC Spots, Pinoy Logic, NY WORDPRESS, Youtube NCLEX, SuperNerdo, Aurelio, Music, Bacarro Post, NJ Edgewater. 🐱
√ My Golden Rules
| ☹ Fail | ☢ Scale |
|✍ Market|⚜ Profit|
Learning to be comfortable with failure is a prerequisite, and necessary nonetheless. The ROI of failure seems to have more exponential return than that of early Success. Not that winning early in life is bad, but the compounding overall effect of ”fail” is one of tremendous Growth and dramatic Self revelation. An essential step to having a great idea is to have a “failed” idea first.
“Failure is Feedback.”
Only during failed and tumultuous times can one calibrate the limit of boundaries and tolerance. Only when one becomes conscious of risk can one contemplate self awareness.
“Circumstance does not make a man, it reveals the man to himself.” – James Allen
This applies to all fragments of life, but mostly importantly to the innovators and risk takers among us. There is a set of values, principles and beliefs in which exposure to failure, defeat, embarrassment and human shortcoming reveals either a bruised ⇓EGO or an Unfettered DRIVE. Failure breeds Uncertainty– which causes discomfort and is a catalyst for CHANGE.
The Goal is to FAIL FAST, so that one can CALIBRATE, PIVOT and make a CORRECTION.
Every single one of my present projects were a product of a failed startup. Real in depth decision making is necessary to examine the direction of your trajectory. The only path to Self Mastery is CONSISTENCY and REPETITION.
Consistency of fails will eventually lead to success, it is a “numbers” game. Success is a product of failure, therefore without failure, there will be no such thing as SUCCESS.♣
Need Advice ? Let me know. ⇓⇓
| ☹ Fail | ☢ Scale |✍ Market |⚜ Profit |
The commitment to GROW is essential in order to SCALE. As necessary as it is to “think big” it’s important to expect a realistic growth target, backed up with Concrete Actions. The quickest growth strategy for a business is extending to partnerships and relationships with people and organizations with bigger “clout” and influence.
“Biggest catalyst in your companies’ growth is through building and fostering critical RELATIONSHIPS.”.
Establishing standardized processes and not being FLEXIBLE is the ENEMY of growth. If a start-up is going to scale: outsourcing, implementing repeatable procedures and proper delegation is KEY. Always identify CORE competence: without knowing your core competence, it’s difficult to create STRATEGIES.
SCALE depends on the type of business: whether it’s a bootstrapped Lifestyle Business or a well capitalized Startup. The product or service should be replicable and automatized in order to be Scalable. The business structure should be highly systematic and not dependent on any individuals. Scaling effectively means anticipating demands with STRUCTURED Solutions.
Getting a complete clarity on your company’s CORE VALUES and focusing on the your team members’ STRENGTHS is important. Forward thinking and strategic marketing is essential to prevent STAGNANT growth. Scalability and future growth should always be a constant variable in a company’s core mission.
Email, Social media and Content marketing is known to be the best method for acquiring customers without requiring a huge budget. Consistent and original content is always a great strategy. The secret is to to plan an editorial calendar to streamline the entire content marketing process. Consciously WRITE/PLAN IT OUT . Clearly define your end goal and analyze your progress on a consistent basis and refine your STRATEGY as you go forward.
Word Domination is WORLD DOMINATION.
Keyword Optimization and SEO is still by far a great strategy. Tying in SEO to Web ranking and analytics data, is a bridge to having successful conversion rates. Social media, branding and other marketing strategies can compliment your SEO and help reinforce a faster and exponential GROWTH. There are no universal standards by which you can significantly achieve quick and successful SEO. It takes time, extensive keyword analysis, link building and useful content that is deemed valuable.
VIDEO is the future of content marketing. It is estimated that video will make up 80 percent of all internet traffic by 2019. Additionally, 64 percent of marketers agree that video will soon dominate their content marketing strategies. By incorporating video into the process, you create VALUE and provide your customers an on-demand user experience.
Live-Streaming is another emerging trend that’s been rapidly becoming the norm across industries. Brands are finding innovative ways to use the new platforms available for this trend. Overall, live video marketing (in all social platforms) works because of its TRANSPARENCY.
Ads specifically Adsense and FB ads are still key. User-generated content supported Ads can help brands develop user-generated campaigns that encourage their loyal customers to become brand advocates- and share their positive experience with friends on social media.
This can lead to authority overall in your industry which make it easier to build TRIBES and INFLUENCE. Content Personalization is a great and effective strategy and requires a long-term and involved effort.
In order for me to make a big IMPACT in this world, I need my business to SURVIVE. Survival means CASH FLOW which demands my business to be PROFITABLE.
Diversifying your income stream is old advice, but still holds true. Diversification should involve a multi-sector strategy that invests across a broad spectrum of market sectors with “scalability” and “automation” as the CORE POLICY. The allocation among each of these markets will vary based on assessment of trends and cash flow relative to risk.
Shift your sales focus. Shifting from creating just profit to creating VALUE is key. Values should be alignment. The company value should reflect in your brand and your business. Promote your core values to your products and service is natural component. Be transparent and ethical and let your products and services speak for themselves
Examining your companies Values. Values are the beliefs, attitudes and judgments we hold as truths. Understanding personal and organization’s values set the tone for your company’s culture, and identity to the World.
| ☹ Fail | ☢ Scale |✍ Market |⚜ Profit |
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